World Heavyweight Championship. Usyk vs. Fury. 11 animators. 3 continents. 3 composers. 2 producers. 4 illustrators. 2 minutes. Composition Director — studio accounts including LeCube and Psyop.
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02 — Reality Check
CAN AI DO THIS? NO.AND IT NEVER WILL.
11
Animators / 3 continents
3
Composers
7
Disciplines coordinated
2min
Final output
CAN AI DROP THE FLOOR ON COST AND TIME, AND RAISE THE QUALITY FLOOR FOR EVERYONE ELSE?
YES.
AI doesn't replace craft. It compresses the distance between idea and execution.
03 — The Framework
70%
PLANNING
Script. VO. Technical script. Setup. Camera motion. Aesthetics. Character design. Environment design. Assets.
This is true for AI production. It was also true for traditional animation. I borrowed the base of the workflow. Planning, planning, and planning before execution — that part never changes.
01
Script
02
Design
03
Keyframes
04
Prompts
05
Generate
Case 01 — Client Production
04 — Adega Mayor Reserva, Lisbon
Social media campaign. 2 days of work. Proof the system works under a real brief, real brand rules, and a real deadline. Locations → character lock → keyframes → Veo3 → assembly, end to end.
Locations
Character Lock
Keyframes & Final Renders
Final cut — full sequence.
04 — Structured Prompting
EVERY SHOT IS A SPEC. NOT A GUESS.
Custom GPT trained on Veo3 best practices. Ingests the keyframe and scene direction, outputs structured JSON. Camera, lens, lighting, mood, audio — locked before generation, nothing left to model interpretation.
"audio": { "ambient": true, "ambient_description": "Airport departures hall. Distant announcements in Portuguese. Rolling luggage on polished floor. Struggling trolley wheels behind Chase. No music. No dialogue."
},
"camera": { "type": "travelling backward", "movement": "Camera moves backward at exactly Chase's walking pace. Stays directly in front of him throughout. Chase walks toward camera. Frame locked on Chase and cart behind him. Smooth. Steady. No shake. Never turns away.", "lens": "35mm", "depth_of_field": "Chase sharp center frame. Employee and cart slightly soft but readable. Airport background bokeh."
},
"subject_primary": { "name": "Chase", "action": "Walking at normal casual pace toward camera. Eyes forward, slightly past it. Expression completely neutral. The face of a man who has walked through airports a thousand times. Does not look back at the cart. Does not acknowledge it exists."
},
"subject_secondary": { "action": "Following Chase 3–4 steps behind. Leaning forward with visible effort. Cart stacked 8–10 Adega Mayor Reserva wooden crates, rope-strapped. Stack rises above employee's head. He struggles but keeps pace."
},
"mood": "Completely casual. Completely absurd. Chase sees nothing unusual. The camera sees everything.", "color": "Neutral documentary. No cinematic grade. No filters.", "veo_style_reference": "Documentary. Photorealistic. No promotional polish. CAMERA TRAVELS BACKWARD IN FRONT OF CHASE THROUGHOUT. NEVER TURNS AWAY."
S13 — Generated output
Case 02 — Personal Project
05 — The Last Men
THE PROOF IT CAN SCALE.
A personal project. No brief. No client. No timeline. No limits. Just high-end cinematography, where I push the system, invent workflows, and have fun.
About the Project
What happens in an ultra-automated, self-sustaining world when the last human user stops existing? Will the machines notice he's gone? Does the world stop? Or is it simply the end of the biological world — giving way to a world fully run by machines that keep doing their job, with no one left to ask why.
06 — The System Behind It
THE WORKFLOW STARTS WITH ASSETS.
Two standing prompts generate every asset in this world. One for the general view, one for the detail. Same structure, any space, any object — swap the reference image and the angle, get a production-ready plate every time.
PROMPT 01
General / Space Reference
Preserves architecture, scale, materials from reference
15 fixed camera angles — establishing, OTS, blocking, depth plate
Neutral lighting, no grade, no people, no text
Output: clean film-location plate for blocking and continuity
PROMPT 02
Detail / Texture Reference
Locks material identity — wear, grain, seams, scale
12 detail subject types — door, fixture, fabric, build-in element
50–70mm compression, accurate scale, no styling
Output: production-grade material plate for any prop or surface
Rough cut. Bedroom and kitchen environments. No sound design pass yet — this is raw output, not a polished edit.
S01 — the opening beat. Eye closed, eye opens, the character wakes. He sits up. The first thing he sees: a feather, sealed in a bag, on his nightstand. In his world, nothing biological should exist anymore.
A
B
C
D
E
09 — The Principle
The workflow stays the same as always. I borrowed this from years working in traditional animation, and that part never changes — that's the edge.
We keep the traditional system. We just add a layer. AI expedites the process: roughs that used to take days happen in no time. A trigger that inspires you can come to life in seconds. Styles and iterations are immediate.
What we will never do: replace human creativity.
We are here to remove every obstacle standing between a creative person and their best work.
